When Schiller started in the media industry, she was told that she should choose either the creative or business route, but she was interested in both, so she never chose:
Chief digital officer of NBC.(Vivian Schiller)
"I loved the creative side — developing documentaries, editing scripts, constructing story narratives. However, I also loved the business end. I made distribution deals with foreign broadcasters, worked with ad sales on sponsorship packages and marketing extensions. I took some interesting detours: licensing and merchandising for Captain Planet and the Planeteers; marketing the Golden Globes for TBS. It was a rush. So I kept deferring the decision about what I wanted to be."
"Since I was not on a proven course, it was never clear how one job would lead to the next. But choosing my trajectory one crossroad at a time allowed me to enjoy both sides of the media business, and I collected eclectic skill sets that prepared me for unanticipated opportunities."
"I may have seemed to weave between jobs on different sides of the industry, but what I’ve walked away with is a 360-degree view of media. Having no set roadmap gave me a view in every direction. And I truly believe that success doesn't come with a set plan. It comes with patience, a little luck, and trusting yourself to choose the opportunities that are right — for you."
(Source: LinkedIn)
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